Magic Kool-Aid is a term that refers to a powerful psychedelic drug named LSD or lysergic acid diethylamide. It gained popularity in the 1960s during the hippie counterculture movement as a means of exploring altered states of consciousness. The term "Magic Kool-Aid" originated from an event called the "Electric Kool-Aid Acid Test," organized by author Ken Kesey and his group of followers known as the "Merry Pranksters." During these acid tests, participants consumed LSD-laced Kool-Aid, a popular powdered drink mix. The intention was to create a collective experience of mind-altering effects and to break free from social norms and conventions. The psychedelic effects of LSD, such as hallucinations, intensified colors, and distorted perception of time, made these experiences a catalyst for personal and spiritual exploration.

French Open - 'It's a big lie' - Casper Ruud slams Holger Rune over shout claim as explosive row grows

The psychedelic effects of LSD, such as hallucinations, intensified colors, and distorted perception of time, made these experiences a catalyst for personal and spiritual exploration. The Magic Kool-Aid, along with the wider use of LSD, played a significant role in shaping the counterculture movement and the ideals of peace, love, and freedom. It facilitated a shift in consciousness and inspired artists, musicians, and writers to embrace alternative ways of thinking and living.

Casper Ruud has hit out at Holger Rune in an explosive interview with Eurosport Norway. Rune claimed that Ruud shouted in his face after claiming a 6-1 4-6 7-6 (7-2) 6-3 win at the quarter-final stage of the French Open. However, Ruud has now called this a "big lie" as their Roland Garros war of words intensifies. The two also shared a frosty handshake at the end of their intense match.

'To put out lies about me is not right' - Ruud not happy with Rune 'lies'

Casper Ruud has accused Holger Rune of lying in a Eurosport Norway interview as their French Open war of words intensified following a testy Roland-Garros quarter-final on Wednesday.

Rune claimed that Ruud shouted in his face after claiming a 6-1 4-6 7-6 (7-2) 6-3 win at the quarter-final stage of the French Open. However, the Norwegian - set to take on Marin Cilic in the semi-finals on Friday - has disputed that, saying it was a lie.

The row also brought in the two men's parents, with Rune's mother disputing a claim from Ruud's father that the incident did not happen. Ruud has now had his own say on the controversy.

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“No, what he says is wrong,” Ruud told Eurosport. “What he says is really not what happened. We both were in the dressing room after the match, and it's obviously a huge dressing room. There are many players, so we were just in our own part of the room all the time.

“I took an ice bath, ate some pizza and listened to music, before we went home. While Holger sat in his part of the dressing room.

“How he creates the story of me shouting 'YES' straight into his face is just a lie. It never happened. Its a big lie. It’s disappointing that he creates lies about me.

“For me it doesn't matter if he thinks I am a player who doesn't follow the fair play rules, that's not really what matters.

“That’s his personal opinion, but to put out lies about me like this is not right. I really wish this is the last time he will do something like this.”

'We have to trust Rune' - Wilander on 'fiery and emotional' exchanges with Ruud

• 'He should have more respect' - Rune accuses Ruud of 'shouting in his face'
• ‘That was pretty frosty’ - Henman and Corretja on Rune’s handshake with Ruud
• 'It's not good for his soul' - Reaction to war of words between Rune and Ruud

Ruud added that he understood that some players are more emotional, but said he was surprised by what he calls lies aimed at him and his family.

“I understand that some players are more emotional than others, and I am as well sometimes. He is obviously someone who plays with many emotions involved,” added Ruud.

“I am not surprised about that, but it's a shame that he comes up with all these lies against me and my family.”

Ruud's camp had already denied the incident happened, with his father Christian telling Eurosport: “It is a simply a lie from Holger.

“It is nothing more to talk about, because it is a pure lie. Our focus is now on the match on Friday against Cilic.”

'Said it all!' - Ruud not impressed with Rune's reaction after quarter-final

In response, Rune's mother Aneke told BT: "The father was not there when it happened, he had left. It was only the physical trainer or therapist. It was while Holger was waiting for doping control, so the father can not comment on that. One thing is that you shout in my son's face. Another thing is that the father is lying to the press."

Cilic advanced to the last four after overcoming Andrey Rublev 5-7 6-3 6-4 3-6 7-6 (10-2) to reach the semi-finals at Roland-Garros for the first time.

Ruud and the 2014 US Open champion will go head-to-head in what promises to be a mouth-watering encounter on Saturday afternoon.

Star makes ‘emotional control’ admission as tennis row escalates over ‘pure lie’

In an apology of sorts posted to Instagram, Holger Rune has admitted he needs to improve his “emotional control” after his tense French Open quarter-final loss against Casper Ruud.

The Danish teen was downed by Ruud 6-1, 4-6, 7-6 (7/2), 6-3 in a match that saw him lose his temper and appear to even tell his own mother to leave the player’s box.

Rune repeatedly shouted at himself and the umpire, while tensions rose between the two players — and has continued well after the match.

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Rune claimed that Ruud was “so unsportsmanlike during the match and talked to me over and over again”.

He also claimed that the Norwegian taunted him in the locker room after the match by going “straight up to me and shouted ‘YEEEESSSS’ right up in my face.”

Ruud’s father and coach dismissed the claim as a “pure lie”, while the player himself said Rune needed to “grow up”.

Now with the dust settling, that appears to be something Rune agrees with.

In a lengthy Instagram post, he admitted to feeling frustrated and vowed to work on his on-court conduct.

“I have given my heart and my soul in every match in Paris,” he wrote. “I put a lot of passion in my work because that’s how I am. I am proud of my development and I also see there are things yet to be better.

“My quarterfinal I didn’t find my level and it’s frustrating. Still I should be able to find a way to win and this requires more emotional control. I am aware of this and will improve.”

He added: “Let the development continue and let’s focus on the positive.”

Nonetheless, there is still debate over exactly what happened in the locker room after the match.

Rune’s mother disputes the claim from Ruud’s father that his son didn’t yell in his opponent’s face.

Meanwhile, Ruud addressed the claims in full on Eurosport, saying that it was all a “big lie”.

“No, what he says is wrong,” Ruud told Eurosport. “What he says is really not what happened. We both were in the dressing room after the match, and it’s obviously a huge dressing room. There are many players, so we were just in our own part of the room all the time.

“I took an ice bath, ate some pizza and listened to music, before we went home. While Holger sat in his part of the dressing room.

“How he creates the story of me shouting ‘YES’ straight into his face is just a lie. It never happened. It's a big lie. It’s disappointing that he creates lies about me.

“For me it doesn’t matter if he thinks I am a player who doesn’t follow the fair play rules, that’s not really what matters.

“That’s his personal opinion, but to put out lies about me like this is not right. I really wish this is the last time he will do something like this.”

Holger Runes mom calls Casper Ruud "Not a real top 10 player"

"Furthermore, the mother says that Holger Rune's behavior only came about because Ruud had behaved badly:

- When you look at the other stars like Djokovic, Zverev, Medvedev and more, they are all helpful to the young. It's not Ruud, but it's probably because he is not a "real" top 10 player yet, she says."

Holger Runes mor: - Det er jo pinligt

Arak

Legend

phl92

Professional

They should have done that a long time, now this case gets frustrating.
LoL I am looking forward to the future fights with this snob and his family (Djokovic dads vibes come up )

ForehandCross

G.O.A.T.

Lmao.
Its a bit salty, but hilarious nontheless:

"Furthermore, the mother says that Holger Rune's behavior only came about because Ruud had behaved badly:

- When you look at the other stars like Djokovic, Zverev, Medvedev and more, they are all helpful to the young. It's not Ruud, but it's probably because he is not a "real" top 10 player yet, she says."

Holger Runes mor: - Det er jo pinligt

A mom being a mom. Nothing to see here. She like her kid will learn to handle emotions and Media better.

I find it more interesting that she didn't mention Nadal.

Krish0608

G.O.A.T.

marc45

G.O.A.T.

Holger Rune was left in shock after Casper Ruud yelled in his face in the locker room: "He and his team had to pass by me. His team was actually very nice, but then he just goes straight to me and shouts 'JAAAA' straight up in my face." (via Ekstra Bladet).

curtstead

Semi-Pro

Holger Rune was left in shock after Casper Ruud yelled in his face in the locker room: "He and his team had to pass by me. His team was actually very nice, but then he just goes straight to me and shouts 'JAAAA' straight up in my face." (via Ekstra Bladet).

Either this is complete BS, or if it actually happened, nicely done Ruud, Rune deserves it. He loses either way, lmao!

Wesling

Semi-Pro

chicagodude

Hall of Fame

A mom being a mom. Nothing to see here. She like her kid will learn to handle emotions and Media better.

I find it more interesting that she didn't mention Nadal.

Let's not act like this is 'normal' mom behavior. Too many parents these days acting as if their kid is a special snowflake who can do no wrong.

junior74

Talk Tennis Guru

Mum enforces Rune's behaviour with these statements - well done

Ad playing "outside the court": Rune did so the entire match; muttering, complaining, yelling at his box, swearing, questioning calls non stop.

If Ruud felt like making a point afterwards, Rune is to blame; he behaved poorly from start to finish - and then he expects to be treated with respect in the locker room after having looked away at the handshake of his victor. What an annoying, spoilt child.

UnderratedSlam

G.O.A.T.

We're gonna have a lot of fun with this woman.

Srdjan Djokovic is a baby crocodile compared to her.

UnderratedSlam

G.O.A.T.

Mum enforces Rune's behaviour with these statements - well done

Ad playing "outside the court": Rune did so the entire match; muttering, complaining, yelling at his box, swearing, questioning calls non stop.

If Ruud felt like making a point afterwards, Rune is to blame; he behaved poorly from start to finish - and then he expects to be treated with respect in the locker room after having looked away at the handshake of his victor. What an annoying, spoilt child.

Baseline_Bungle

Hall of Fame

The Ru-Ru feud is heating up. nice!

Looking forward to seeing them in the octagon. The mud fight of the sisters should also be a doozy.

Aabye5

G.O.A.T.

Aabye5

G.O.A.T.

The Ru-Ru feud is heating up. nice!

Looking forward to seeing them in the octagon. The mud fight of the sisters should also be a doozy.

40L0VE

Professional

I watched the short FO highlights of this match last night on youtube. After the cold handshake and both players walk to their chairs, Holgar walked faster, Ruud looked at him and made a quick shake of the head. When a Norwegian does that you know the other player behaved like a total d i ck.

UnderratedSlam

G.O.A.T.

Rune and his camp will be a bundle of fun.

Every time he loses a big match there will be a mini-scandal.

That's what we need in tennis, more circus.

Aabye5

G.O.A.T.

Rune and his camp will be a bundle of fun.

Every time he loses a big match there will be a mini-scandal.

That's what we need in tennis, more circus.

With the usual clowns in semi-retirement (Gulbis, Kyrgios, Tomic), they are looking for an understudy.

Arak

Legend

Don’t you dare yell in the face of my son, Ruud Norwegian man, said the mother of the boy with tears in his eyes.

UnderratedSlam

G.O.A.T.

With the usual clowns in semi-retirement (Gulbis, Kyrgios, Tomic), they are looking for an understudy.

As I said earlier, all of pro tennis, men's and women's, will become more whiny, childish, entitled, circus-like in the next years. Things might get so absurd we might barely recognize these tours. I mean, there were always scandals, stupidities, lunatic players, but whiny little primadonnas will increase in numbers and create more of this kind of nonsense.

Sign of the times.

Aabye5

G.O.A.T.

Don’t you dare yell in the face of my son, Ruud Norwegian man, said the mother of the boy with tears in his eyes.

If it's true. and I have yet to hear whether it is, Ruud sounds like a bit of a tool and not the gentleman I have heard him to be. But it's only a rumor as of now.

As I said, if Rune's antics are excesses, his colleagues will make it known loud and clear over time.

Arak

Legend

If it's true. and I have yet to hear whether it is, Ruud sounds like a bit of a tool and not the gentleman I have heard him to be. But it's only a rumor as of now.

As I said, if Rune's antics are excesses, his colleagues will make it known loud and clear over time.

Even a gentleman can lose his cool occasionally especially when faced with a disrespectful brat. I wouldn’t change my opinion of Ruud based on this anecdote only.

Aabye5

G.O.A.T.

Even a gentleman can lose his cool occasionally especially when faced with a disrespectful brat. I wouldn’t change my opinion of Ruud based on this anecdote only.

USMC-615

Hall of Fame

His momma could label Ruud "Not a real top 1000 player" if she wants. all I saw was the entitled boy lose on the court and sent packing!

Legend of Borg

G.O.A.T.

Maybe Ruud is way more subtle with his BM?

Do we know if he said anything to Rune during changeovers?

Arak

Legend

He shouldn’t trust Ruud, but I think his constant questioning of line calls was part of his strategy to break Ruud’s momentum and also take extra rest.

UnderratedSlam

G.O.A.T.

He shouldn’t trust Ruud, but I think his constant questioning of line calls was part of his strategy to break Ruud’s momentum and also take extra rest.

It's abundantly obvious what kind of new "star" we have in Rune. This kid is going to be obnoxious. If this is how he behaves during his first major loss, and his family is this pathetic in their reactions, then that is very telling.

Whoever needs more evidence will get more soon enough.

Aabye5

G.O.A.T.

He shouldn’t trust Ruud, but I think his constant questioning of line calls was part of his strategy to break Ruud’s momentum and also take extra rest.

I can see that. However, only one point was particularly egregious. it was a volley (?) that landed well wide. Most of the points he questioned were right near the baseline, and Ruud even scrubbed out the mark himself on two of them (indicating that the calls were bad).

Ruud seems to have a reputation for honesty, and he was a bit insulted that Rune did not trust him. At the highest levels, the junior tactics of circling the wrong mark or misleading the umpire are grave sins, so I understand why he feels attacked. On the other hand, he should not have taken it personally. The best way to deal with it was how the umpire handled it. She politely declined to look at the mark except when she did not see it clearly.

In an interview before their match in Monte Carlo, Rune talked about how he looks up to Ruud because they are both from the same general region, so there was a level of respect there. at least before this match.

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Reviews for "The Magic Kool-Aid Revolution: Changing the Beverage Industry"

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The Evolution of Flavors: The Best Magic Kool-Aid Flavors of All Time