The Orlando Magic is a professional basketball team based in Orlando, Florida. Like many sports teams, the Orlando Magic has a mascot that represents the spirit and energy of the team. The mascot is an important part of the game day experience and brings excitement and entertainment to fans of all ages. The mascot of the Orlando Magic is named "Stuff the Magic Dragon". Stuff is a friendly and energetic dragon who wears the team's colors and can often be seen interacting with fans during games. He is a beloved figure in the Orlando community and has become synonymous with the team.

Orlando Basketball Fans Know, It’s That Time Of Year To Get Excited About 'Stuff'

What better way to start the 2018-2019 NBA season than with our all-time favorite mascot?

The National Basketball Association's 2018-2019 season has arrived and our hometown team, The Orlando Magic, commences their first preseason HOME game against Flamengo Brazil on Friday, October 5, 2018. The Flamengo Brazil game will be the first game where hometown fans will have the opportunity to engage with the beloved team Mascot, Orlando Magic's very own Stuff The Magic Dragon.

Reveled as one of the most favored Mascots in NBA, the famous dragon's debut was born the opening year of the franchise (1989-1990 season) introduced as a colossal egg, hatching right on Church Street, acquiring his name from a take of the once famous song "Puff The Magic Dragon."

An integral part of the team since birth, the neon green dragon with a blue and pink mane and stars on his head has won the hearts of many for decades, as the Orlando Magic celebrates its 30th anniversary this year (2018). During seasons where the Orlando Magic moves forward into the playoffs, the magical dragon's fur changes to a light shade of blue from neon green to commemorate the spirit of the Magic's Playoff Ventures.

Stuff's momentum gained increasing popularity when he was featured on The Tonight Show (Starring Jimmy Fallon) featuring a dual dance-off between #HashTag the Panda (Tonight Show Mascot) and the Magic's very own Stuff. The eccentric dragon was also featured on TMZ and the NBA All Star Game Verizon Slam Dunk contest in 2016, assisting player Aaron Gordon. The NBA Mascot Conference Mascot of the Year Award has been ceremoniously awarded to Stuff, at record to date, two consecutive years, both in 2016 and 2017.

Each year the Magic hosts the "Celebrity Mascot Games," Olympic Style Competitive Games, raising awareness for the Non-Profit Organization, "New Hope For Kids." Annually since 1992, (minus a 2013 hiatus) the games usher mascots from all over the United States to participate in the festive delights of friendly and colorful mascot competition.

The Magical Dragon is a party animal is his own right, as the Orlando Magic hosts a birthday party in Stuff's honor every year, invitations sent out to 4-5 mascots annually, providing opportunities for meet and greets, specialized mascot dunk shows and birthday celebrations, all for the love of entertaining Orlando's best fans.

When Stuff isn't hanging out in his dragon lair or on the court supporting our home team, you can find him on the Promenade Deck of the Amway Arena, in his very own play area known as "Stuff's Magic Castle," a children's play area to entertain even the youngest of Magic Fans.

As a new member of the Orlando Magic's Fan Ambassador Team, I am honored to work side by side with the ever so awesome Magical "Stuff."

The following is a list of the Orlando Magic's Pre-Season and Regular Home Games for the month of October (to support our home team and see Stuff (of course!):

Friday- October 5th- Magic vs. Flamengo Brazil (Pre-Season)

Wednesday- October 10th- Magic vs Grizzlies (Pre-Season)

Friday- October 12th- Magic vs. Spurs (Pre-Season)

Wednesday- October 17th- Magic vs. Heat

Friday- October 19th- Magic vs. Hornets

Thursday-October 25th- Magic vs. Trail Blazers

Tuesday- October 30th- Magic vs. Kings

Orlando magic mascot

BRIGHTLINE, THE ORLANDO MAGIC LAUNCH “MAGIC TO MIAMI BREAKAWAY” SWEEPSTAKES

STUFF the Magic Mascot invites fans to take Brightline to the beach, offering a chance to win tickets to Miami.

ORLANDO, FL – Brightline and the Orlando Magic, along with the help of STUFF the Magic Mascot, announce fans will have a chance to win exclusive tickets to experience the vibrant city of Miami by entering the “Magic to Miami Breakaway” sweepstakes. The announcement was made with the iconic Orlando Magic mascot, STUFF, making a surprise appearance at Brightline Orlando’s train station - watch the video here.

The sweepstakes tips off on July 11 and runs through July 30. The lucky winner and their guest will enjoy a roundtrip PREMIUM Brightline ticket and two nights hotel stay in Miami. The winner will be announced on July 31 by the Orlando Magic. Learn more about the "Magic to Miami" sweepstakes and enter for a chance to win.

“I’m excited to welcome Brightline to our family of partners and celebrate their launch here in Orlando,” said Magic Senior Vice President of Global Partnerships, J.T. McWalters. “Their ability to connect Orlando to Miami and Miami to Orlando is a game changing moment for the state of Florida. We’re proud to start our partnership by rewarding fans with a chance to win a trip to Miami and learning firsthand how great the Brightline experience is. We’re also enthusiastic about Brightline’s ability to provide more fans with a great travel option to visit Orlando for the foreseeable future.”

"Brightline is thrilled to become a greater part of the Central Florida community,” said Senior Vice President Partnerships and Sales Johanna Rojas. “Our Orlando Station teammates had a great time welcoming STUFF and we look forward to having fans embrace the Magic and Brightline spirit on and off the court and on our train service connecting Central and South Florida.”

Teaming up with the Magic will bring fans an incredible opportunity to conveniently travel between Central and South Florida – experience everything each city has to offer including rivalry games between the Magic and the Miami Heat and other major events in the two cities. Stay tuned for more updates from STUFF, the Magic and Brightline as the NBA season nears including special trains to and from the games.

Tickets between Orlando and Miami are now on sale for travel starting September 1 through January 2024 with one-way SMART fares starting at $79 for adults and $39 for kids. Groups of 4+ automatically save an additional 25 percent on SMART fares. Purchase tickets now at gobrightline.com.

Brightline’s Orlando expansion is an essential piece of the boldest, private infrastructure project in the nation, connecting millions of riders between Central and South Florida. Service will begin this summer and will include 16 daily round trips with hourly departures between Miami and Orlando. Regular service from Orlando to Miami will stop at all Brightline stations including West Palm Beach, Boca Raton, Fort Lauderdale and Aventura with a run time of three hours and 30 minutes. Guests should sign up for Brightline emails on gobrightline.com to be the first to know when summer inaugural rides will go on sale.

About Brightline

Brightline is the only provider of modern, eco-friendly, intercity rail in America. The company currently serves Miami, Aventura, Fort Lauderdale, Boca Raton and West Palm Beach with its Orlando station beginning service in 2023. Brightline was recognized by Fast Company as one of the Most Innovative Companies in travel, offering a guest-first experience designed to reinvent train travel and take cars off the road. Brightline plans to bring its award-winning service to additional city pairs and congested corridors across the country that are too close to fly and too long to drive, with immediate plans to connect Las Vegas to Southern California. For more information, visit www.gobrightline.com and follow us on Facebook, Instagram, and Twitter.

About the Orlando Magic

Orlando's NBA franchise since 1989, the Magic's mission is to be world champions on and off the court, delivering legendary moments every step of the way. Under the DeVos family’s ownership, the Magic have seen great success in a relatively short history, winning six division championships (1995, 1996, 2008, 2009, 2010, 2019) with seven 50-plus win seasons and capturing the Eastern Conference title in 1995 and 2009. Off the court, on an annual basis, the Orlando Magic gives more than $2 million to the local community by way of sponsorships of events, donated tickets, autographed merchandise and grants. Orlando Magic community relations programs impact an estimated 100,000 kids each year, while a Magic staff-wide initiative provides more than 7,000 volunteer hours annually. In addition, the Orlando Magic Youth Foundation (OMYF) which serves at-risk youth, has distributed more than $28 million to local nonprofit community organizations over the last 33 years. The Magic’s other entities include the team’s NBA G League affiliate, the Osceola Magic, 2021 G League champions; the Orlando Solar Bears of the ECHL, which serves as the affiliate to the NHL’s Tampa Bay Lightning; and Magic Gaming of the NBA 2K League. The Magic play their home games at the award-winning Amway Center, honored with TheStadiumBusiness Awards’ 2013 Customer Experience Award and named SportsBusiness Journal's 2012 Sports Facility of the Year. For ticket information, visit OrlandoMagic.com or call 407-89-MAGIC.

Orlando Magic Mascot Stuff Thrown Out of Nets Game

Last time we had a mascot-fan incident, it was the Vanderbilt Commodore popping a fan in the face and giving him a bloody nose (watch the video). We don’t have a video of the latest run-in between a mascot and a fan, but we have insight from a couple of reporters. Orlando Magic mascot “Stuff” was thrown out of the Prudential Center for scrapping with a fan. Several mascots gathered in New Jersey to celebrate the Nets’ mascot’s birthday but the party didn’t last long. According to Nets reporter Stefan Bondy, a “classless fan allegedly threw beer on Orlando Magic mascot, leading to scuffle at the Rock.” Clippers reporter Lisa Dillman said “Sounded like he was ejected too, escorted down the tunnel by security.” Dillman also got in the line of the night joking “Frankly, am very curious to read @STUFF_Mascot first’s tweet on the topic. Maybe David Stern has ordered him to not comment.” The quip was quite appropriate given the ongoing quarrel between Magic coach Stan Van Gundy and David Stern. All I know is that this certainly seems to be the season for mascots gone crazy.

Article Tags

Thank you!

He is a beloved figure in the Orlando community and has become synonymous with the team. Stuff the Magic Dragon is known for his high-flying stunts, including acrobatic dunks and entertaining choreography. He is often spotted performing at halftime shows and other special events.

Subscribe and Listen to the Podcast!

One of his signature moves is spinning his head 360 degrees, much to the delight of the crowd. In addition to his on-court performances, Stuff also engages with fans through community events and outreach programs. He visits local schools and hospitals to bring joy to children and promote the values of sportsmanship and team spirit. Stuff the Magic Dragon has been the mascot of the Orlando Magic since the team's inception in 1989. He was chosen as the mascot because of his association with magic and fantasy, which aligns with the team's name and branding. Overall, the Orlando Magic mascot, Stuff the Magic Dragon, is a beloved figure in the team's community. His energetic performances and engagement with fans make him an essential part of the game day experience. Whether he is dunking on the court or visiting schools, Stuff brings the magic of the Orlando Magic to life for fans and supporters..

Reviews for "The Orlando Magic Mascot's Impact on Brand Recognition and Marketing"

1. Jane - 1 star

The Orlando Magic mascot was absolutely underwhelming and a complete disappointment. The lack of creativity and excitement from the mascot left me feeling bored and unentertained. I was expecting a lively and energetic character, but instead, all I got was a person in a generic costume who barely interacted with the crowd. The mascot's performance was lackluster and didn't add any value to the overall experience of attending an Orlando Magic game. I hope they reconsider their mascot and bring in someone or something more engaging in the future.

2. Mike - 2 stars

As a longtime fan of the Orlando Magic, I have to admit that I was let down by their mascot. The mascot's costume looked outdated and uninteresting. It lacked any real personality or charm, and it felt like the team had put no effort into creating a memorable character. Additionally, the mascot's on-court antics were dull and predictable. It didn't bring any excitement or captivate the audience like mascots from other teams do. I was hoping for a fun and enthusiastic mascot that would elevate the game experience, but unfortunately, the Orlando Magic's mascot fell far short of my expectations.

3. Sarah - 1.5 stars

I found the Orlando Magic mascot to be quite forgettable and unimpressive. The mascot's design lacked creativity and looked like a generic cartoon character. Its interactions with the crowd were minimal, and it seemed disinterested and disconnected from the game. The mascot's performance felt forced and uninspiring. Overall, I was left unentertained and disappointed by this lackluster attempt at creating an engaging mascot for the Orlando Magic. I believe they should invest in revamping their mascot to better represent the spirit and energy of the team and its fans.

The Orlando Magic Mascot: A Symbol of Team Spirit and Unity