Discover the Magic Touch Concealer Color Range from Anastasia Beverly Hills

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Swatches showcasing Anastasia Beverly Hills Magic Touch concealer colors: The Anastasia Beverly Hills Magic Touch concealer is a popular choice among makeup enthusiasts, thanks to its wide range of colors and impressive coverage. In this note, we will be showcasing the different shades of this concealer through swatches. The Magic Touch concealer comes in 30 different shades, ensuring that there is a suitable option for every skin tone. These shades range from fair to deep, with undertones of cool, neutral, and warm. This extensive shade range is a testament to Anastasia Beverly Hills' commitment to inclusivity and catering to a diverse range of customers. The swatches of the Magic Touch concealer not only highlight the impressive color range but also demonstrate the product's smooth and creamy formula.


It’s often used together with ethylhexylglycerin as it nicely improves the preservative activity of phenoxyethanol.

Bearing a close relationship to the famous Dimethicone, Methicone is the slightly trimmed down version missing the methyl -CH3 groups on one side of the silicone chain. Our intro did get pretty big after all sorry for that , so let s get to the point finally sunflower oil - similar to other plant oils - is a great emollient that makes the skin smooth and nice and helps to keep it hydrated.

Swatches showcasing Anastasia Beverly Hills Magic Touch concealer colors

The swatches of the Magic Touch concealer not only highlight the impressive color range but also demonstrate the product's smooth and creamy formula. When applied, the concealer blends seamlessly into the skin, covering imperfections such as dark circles, blemishes, and redness. Its buildable coverage allows for customization depending on the desired level of coverage.

Swatches showcasing Anastasia Beverly Hills Magic Touch concealer colors

Good old water, aka H2O. The most common skincare ingredient of all. You can usually find it right in the very first spot of the ingredient list, meaning it’s the biggest thing out of all the stuff that makes up the product.

It’s mainly a solvent for ingredients that do not like to dissolve in oils but rather in water.

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Once inside the skin, it hydrates, but not from the outside - putting pure water on the skin (hello long baths!) is drying.

One more thing: the water used in cosmetics is purified and deionized (it means that almost all of the mineral ions inside it is removed). Like this, the products can stay more stable over time.

We don't have description for this ingredient yet.

What-it-does: emollient

We don't have description for this ingredient yet.

Glycerin - superstar

Also-called: Glycerol | What-it-does: skin-identical ingredient, moisturizer/humectant | Irritancy: 0 | Comedogenicity: 0

  • A natural moisturizer that’s also in our skin
  • A super common, safe, effective and cheap molecule used for more than 50 years
  • Not only a simple moisturizer but knows much more: keeps the skin lipids between our skin cells in a healthy (liquid crystal) state, protects against irritation, helps to restore barrier
  • Effective from as low as 3% with even more benefits for dry skin at higher concentrations up to 20-40%
  • High-glycerin moisturizers are awesome for treating severely dry skin
What-it-does: emollient

A clear, colorless, low viscosity, volatile (does not absorb into the skin but rather evaporates from it) silicone fluid that has excellent spreadability and leaves a light, silky and smooth feel on the skin.

According to manufacturer info, its big advantage is that it's compatible both with other silicones and with natural plant oils, so it's a great ingredient to formulate products with good-sounding, consumer-pleasing vegetable oils but still maintain a cosmetically elegant, non-greasy and non-tacky feel.

What-it-does: emollient, antimicrobial/antibacterial

An often used emollient with a light and silky feel. It's very mild to both skin and eyes and spreads nicely and easily. It's often used in sunscreens as it's also an excellent solvent for sunscreen agents.

What-it-does: emollient | Irritancy: 0 | Comedogenicity: 2-4

A super common, medium-spreading emollient ester that gives richness to the formula and a mild feel during rubout. It can be a replacement for mineral oil and is often combined with other emollients to achieve different sensorial properties.

What-it-does: emulsifying

We don't have description for this ingredient yet.

Also-called: Cetyl Dimethicone Copolyol | What-it-does: emulsifying, surfactant/cleansing

A silicone emulsifier that helps water and silicone oils to mix nicely together.

What-it-does: emollient, emulsifying

We don't have description for this ingredient yet.

What-it-does: viscosity controlling

An organic derivative of hectorite clay, Disteardimonium Hectorite is used as a viscosity controller - it thickens up formulations to make them less runny.

It’s most popular use in cosmetics is in sunscreens, under the trademarked name Bentone 38 from Elementis. According to the manufacturer info, it is a real multi-tasker, including the ability to prevent pigments settling during storage, stabilizing a formula for longer, creating a light and smooth skin feel and enhancing the water-resistance of sunscreen formulas.

What-it-does: emollient, moisturizer/humectant, viscosity controlling

Officially, CosIng (the official EU ingredient database) lists Aluminum Hydroxide 's functions as opacifying (making the product white and non-transparent), as well as emollient and skin protectant.

However, with a little bit of digging, it turns out Aluminum Hyroxide often moonlights as a protective coating for UV filter superstar Titanium Dioxide. Specifically, it protects our skin from the harmful effects of nasty Reactive Oxygen Species (free radicals derived from oxygen such as Superoxide and Hydrogen Peroxide) generated when Titanium Dioxide is exposed to UV light. Btw, chlorine in swimming pool water depletes this protective coating, so one more reason to reapply your sunscreen after a dip in the pool on holiday.

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Other than that, Aluminum Hydroxide also often shows up in composite pigment technologies where it is used the other way around (as the base material and not as the coating material) and helps to achieve higher color coverage with less pigment.

Also-called: Salt | What-it-does: viscosity controlling

Sodium chloride is the fancy name of salt. Normal, everyday table salt.

If (similar to us) you are in the weird habit of reading the label on your shower gel while taking a shower, you might have noticed that sodium chloride is almost always on the ingredient list. The reason for this is that salt acts as a fantastic thickener in cleansing formulas created with ionic cleansing agents (aka surfactants) such as Sodium Laureth Sulfate. A couple of percents (typically 1-3%) turns a runny surfactant solution into a nice gel texture.

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If you are into chemistry (if not, we understand, just skip this paragraph), the reason is that electrolytes (you know, the Na+ and Cl- ions) screen the electrostatic repulsion between the head groups of ionic surfactants and thus support the formation of long shaped micelles (instead of spherical ones) that entangle like spaghetti, and viola, a gel is formed. However, too much of it causes the phenomenon called "salting out", and the surfactant solution goes runny again.

Other than that, salt also works as an emulsion stabilizer in water-in-oil emulsions, that is when water droplets are dispersed in the outer oil (or silicone) phase. And last but not least, when salt is right at the first spot of the ingredient list (and is not dissolved), the product is usually a body scrub where salt is the physical exfoliating agent.

What-it-does: solvent

A really multi-functional helper ingredient that can do several things in a skincare product: it can bring a soft and pleasant feel to the formula, it can act as a humectant and emollient, it can be a solvent for some other ingredients (for example it can help to stabilize perfumes in watery products) and it can also help to disperse pigments more evenly in makeup products. And that is still not all: it can also boost the antimicrobial activity of preservatives.

What-it-does: moisturizer/humectant, emollient, deodorant

It’s a handy multi-tasking ingredient that gives the skin a nice, soft feel. At the same time, it also boosts the effectiveness of other preservatives, such as the nowadays super commonly used phenoxyethanol.

The blend of these two (caprylyl glycol + phenoxyethanol) is called Optiphen, which not only helps to keep your cosmetics free from nasty things for a long time but also gives a good feel to the finished product. It's a popular duo.

Helianthus Annuus (Sunflower) Seed Oil - goodie Also-called: Sunflower Oil | What-it-does: emollient | Irritancy: 0 | Comedogenicity: 0

Sunflower does not need a big intro as you probably use it in the kitchen as cooking oil, or you munch on the seeds as a healthy snack or you adore its big, beautiful yellow flower during the summer - or you do all of these and probably even more. And by even more we mean putting it all over your face as sunflower oil is one of the most commonly used plant oils in skincare.

It’s a real oldie: expressed directly from the seeds, the oil is used not for hundreds but thousands of years. According to The National Sunflower Association, there is evidence that both the plant and its oil were used by American Indians in the area of Arizona and New Mexico about 3000 BC. Do the math: it's more than 5000 years – definitely an oldie.

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Our intro did get pretty big after all (sorry for that), so let's get to the point finally: sunflower oil - similar to other plant oils - is a great emollient that makes the skin smooth and nice and helps to keep it hydrated. It also protects the surface of the skin and enhances the damaged or irritated skin barrier. Leslie Bauman notes in Cosmetic Dermatology that one application of sunflower oil significantly speeds up the recovery of the skin barrier within an hour and sustains the results 5 hours after using it.

It's also loaded with fatty acids (mostly linoleic (50-74%) and oleic (14-35%)). The unrefined version (be sure to use that on your skin!) is especially high in linoleic acid that is great even for acne-prone skin. Its comedogen index is 0, meaning that it's pretty much an all skin-type oil.

Truth be told, there are many great plant oils and sunflower oil is definitely one of them.

What-it-does: absorbent/mattifier, abrasive/scrub | Irritancy: 0 | Comedogenicity: 1

Talc is the major component of most powder makeup products (think face powder, eyeshadows, and blushers) that usually contain it up to 70%. Its two winning properties that make it very suitable for this role is its outstanding spreadability for a smooth application and its low covering power, aka translucency to avoid clown-like effects.

Chemically speaking, it is a clay mineral (hydrated magnesium silicate) that is mined in several countries. The drawback of mined minerals is potential impurities and the version used in cosmetics has to be white (not gray like cheaper grades), free from asbestos, sterilized and have thin plates for a maximum slip.

We don't have description for this ingredient yet.

What-it-does: chelating

Super common little helper ingredient that helps products to remain nice and stable for a longer time. It does so by neutralizing the metal ions in the formula (that usually get into there from water) that would otherwise cause some not so nice changes.

It is typically used in tiny amounts, around 0.1% or less.

What-it-does: surfactant/cleansing

A mild amino acid based surfactant with great foaming properties. Can be used also for sensitive or baby skin.

What-it-does: viscosity controlling, emulsion stabilising

It's one of the most commonly used thickeners and emulsion stabilizers. If the product is too runny, a little xanthan gum will make it more gel-like. Used alone, it can make the formula sticky and it is a good team player so it is usually combined with other thickeners and so-called rheology modifiers (helper ingredients that adjust the flow and thus the feel of the formula). The typical use level of Xantha Gum is below 1%, it is usually in the 0.1-0.5% range.

Btw, Xanthan gum is all natural, a chain of sugar molecules (polysaccharide) produced from individual sugar molecules (glucose and sucrose) via fermentation. It’s approved by Ecocert and also used in the food industry (E415).

We don't have description for this ingredient yet.

Rosmarinus Officinalis (Rosemary) Leaf Extract - goodie

The extract coming from the lovely herb, rosemary. It contains lots of chemicals, including flavonoids, phenolic acids, and diterpenes. Its main active is rosmarinic acid, a potent antioxidant, and anti-inflammatory. It has also anti-bacterial, astringent and toning properties.

The leaves contain a small amount of essential oil (1-2%) with fragrant components, so if you are allergic to fragrance, it might be better to avoid it.

Tocopherol - goodie Also-called: Vitamin E | What-it-does: antioxidant | Irritancy: 0-3 | Comedogenicity: 0-3
  • Primary fat-soluble antioxidant in our skin
  • Significant photoprotection against UVB rays
  • Vit C + Vit E work in synergy and provide great photoprotection
  • Has emollient properties
  • Easy to formulate, stable and relatively inexpensive
What-it-does: viscosity controlling

A kind of salt that's used as a thickener in cosmetic products.

Lecithin - goodie What-it-does: emollient, emulsifying

A very common ingredient that can be found in all cell membranes. In cosmetics it's quite the multi-tasker: it's an emollient and water-binding ingredient but it's also an emulsifier and can be used for stabilization purposes. It's also often used to create liposomes.

Ascorbyl Palmitate - icky Also-called: Form of Vitamin C | What-it-does: antioxidant | Irritancy: 0 | Comedogenicity: 2

A form of skincare superstar, vitamin C. Even though we are massive vitamin C fans, Ascorbyl Palmitate (AP) is our least favorite. (Btw, if you do not know what the big deal with vitamin C is then you are missing out. You must go and read our geeky details about it.)

So, AP is one of the attempts by the cosmetics industry to solve the stability issues with vitamin C while preserving its benefits, but it seems to fall short on several things.

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What's the problem?

Firstly, it's stability is only similar to that of pure ascorbic acid (AA), which means it is not really stable. A great study in the Journal of Cosmetic Dermatology compared a bunch of vitamin C derivatives and this derivative was the only one where the study said in terms of stability that it's "similar to AA". Not really that good.

Second, a study that examined the skin absorption of vitamin C found that ascorbyl palmitate did not increase the skin levels of AA. This does not mean that ascorbyl palmitate cannot penetrate the skin (because it can, it's oil soluble and the skin likes to absorb oil soluble things) but this means that it's questionable if ascorbyl palmitate can be converted into pure Vit C in the skin. Even if it can be converted, the palmitate part of the molecule is more than the half of it, so the efficacy will not be good and we have never seen a serum that contains a decent (and proudly disclosed) amount of AP. We are highly skeptical what effect a tiny amount of AP has in a formula.

Third, another study that wanted to examine the antioxidant properties of AP was surprised to find that even though AP does have nice antioxidant properties; following UVB radiation (the same one that comes from the sun) it also promotes lipid peroxidation and cytotoxicity. It was only an in-vitro study meaning that it was done on cell cultures and not on real people, but still, this also does not support the use of AP too much.

The only good thing we can write about Ascorbyl Palmitate is that there is an in-vitro (made in the lab, not on real people) study showing that it might be able to boost collagen production.

Regarding the skin-brightening properties of pure vitamin C, this is another magic property AP does not have, or at least there is no data, not even in-vitro, about it.

Overall, Ascorbyl Palmitate is our least favorite vitamin C derivative. It is there in lots of products in tiny amounts (honestly, we do not really understand why), however, we do not know about any vitamin C serum featuring AP in high amounts. That is probably no coincidence. If you are into vitamin C, you can take a look at more promising derivatives here.

What-it-does: emollient, emulsifying | Irritancy: 0 | Comedogenicity: 1-2

A super common, waxy, white, solid stuff that helps water and oil to mix together, gives body to creams and leaves the skin feeling soft and smooth.

Chemically speaking, it is the attachment of a glycerin molecule to the fatty acid called stearic acid. It can be produced from most vegetable oils (in oils three fatty acid molecules are attached to glycerin instead of just one like here) in a pretty simple, "green" process that is similar to soap making. It's readily biodegradable.

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It also occurs naturally in our body and is used as a food additive. As cosmetic chemist Colins writes it, "its safety really is beyond any doubt".

What-it-does: emollient, emulsifying, perfuming

The attachment of glycerin and oleic acid that works mainly as a co-emulsifier and stabilizer to create stable water-oil mixes, aka emulsions. It is also popular in cleansing products as it helps to thicken them up and has some refatting and skin-smoothing effect.

Also-called: Synthetic Mica | What-it-does: viscosity controlling

Synthetic Fluorphlogopite is the synthetic version of the super commonly used mineral, Mica. The advantage of being synthetic is that it has a more consistent quality, fewer impurities and an even lower heavy metal content than Mica (not that Mica's heavy metal content is high). It is also more transparent and has improved light reflection.

The two main use cases for Synthetic Fluorphlogopite is being used neat as a superior "filler" or skin tone enhancer or it can also serve as a base for multi-layered, composite pigments such as pearl effect pigments where it is coated with one or more layers of metal oxide, most commonly titanium dioxide.

Sodium Hyaluronate - goodie What-it-does: skin-identical ingredient, moisturizer/humectant | Irritancy: 0 | Comedogenicity: 0

It’s the - sodium form - cousin of the famous NMF, hyaluronic acid (HA). If HA does not tell you anything we have a super detailed, geeky explanation about it here. The TL; DR version of HA is that it's a huge polymer (big molecule from repeated subunits) found in the skin that acts as a sponge helping the skin to hold onto water, being plump and elastic. HA is famous for its crazy water holding capacity as it can bind up to 1000 times its own weight in water.

As far as skincare goes, sodium hyaluronate and hyaluronic acid are pretty much the same and the two names are used interchangeably. As cosmetic chemist kindofstephen writes on reddit "sodium hyaluronate disassociates into hyaluronic acid molecule and a sodium atom in solution".

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In spite of this, if you search for "hyaluronic acid vs sodium hyaluronate" you will find on multiple places that sodium hyaluronate is smaller and can penetrate the skin better. Chemically, this is definitely not true, as the two forms are almost the same, both are polymers and the subunits can be repeated in both forms as much as you like. (We also checked Prospector for sodium hyaluronate versions actually used in cosmetic products and found that the most common molecular weight was 1.5-1.8 million Da that absolutely counts as high molecular weight).

What seems to be a true difference, though, is that the salt form is more stable, easier to formulate and cheaper so it pops up more often on the ingredient lists.

If you wanna become a real HA-and-the-skin expert you can read way more about the topic at hyaluronic acid (including penetration-questions, differences between high and low molecular weight versions and a bunch of references to scientific literature).

A silicone molecule that is half-way between Dimethicone and Methicone, meaning that some of the methyl (-CH3) groups are replaced with a hydrogen atom (in Methicone half of the CH3 groups are replaced). This makes Hydrogen Dimethicone a handy pigment bonding agent used for the hydrophobization treatment of powders as the H atoms can absorb traces of water from the surface of pigments.

It almost always comes stuck together with either Titanium Dioxide, Zinc Oxide or Mica. In suncare products, it binds to physical UV filters to maximize their protection while minimizing any white casts. It also has good chemical stability with no irritation. In makeup, it is often paired with Mica where it offers nice hydrophobic properties and improves skin adhesion - meaning it will make it easier for products to stay where they should be.

What-it-does: emollient

Bearing a close relationship to the famous Dimethicone, Methicone is the slightly trimmed down version missing the methyl (-CH3) groups on one side of the silicone chain. Like most silicones, it has nice emollient properties and improves the spreadability of products.

But Methicone's main thing in practice is not being an emollient but a silicone fluid for hydrophobization treatment of powders, i.e. making solid powders (mineral filters & color pigments) very water resistant and easily spreadable. Methicone does this by absorbing traces of water from the surface of pigments that is very useful for mineral sunscreens and makeup products.

What-it-does: buffering

Citric acid comes from citrus fruits and is an AHA. If these magic three letters don’t tell you anything, click here and read our detailed description on glycolic acid, the most famous AHA.

So citric acid is an exfoliant, that can - just like other AHAs - gently lift off the dead skin cells of your skin and make it more smooth and fresh.

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There is also some research showing that citric acid with regular use (think three months and 20% concentration) can help sun-damaged skin, increase skin thickness and some nice hydrating things called glycosaminoglycans in the skin.

But according to a comparative study done in 1995, citric acid has less skin improving magic properties than glycolic or lactic acid. Probably that’s why citric acid is usually not used as an exfoliant but more as a helper ingredient in small amounts to adjust the pH of a formulation.

Also-called: Tinogard TT | What-it-does: antioxidant, preservative

Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate is an antioxidant molecule used in small amounts (less than 0.8%) to help products stay nice longer. More specifically, it is great at preventing discoloration or other types of oxidative degradation. It is a trendy alternative to often bad-mouthed synthetic antioxidant and stabilizer, BHT.

What-it-does: preservative

It’s pretty much the current IT-preservative. It’s safe and gentle, but even more importantly, it’s not a feared-by-everyone-mostly-without-scientific-reason paraben.

It’s not something new: it was introduced around 1950 and today it can be used up to 1% worldwide. It can be found in nature - in green tea - but the version used in cosmetics is synthetic.

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Other than having a good safety profile and being quite gentle to the skin it has some other advantages too. It can be used in many types of formulations as it has great thermal stability (can be heated up to 85°C) and works on a wide range of pH levels (ph 3-10).

It’s often used together with ethylhexylglycerin as it nicely improves the preservative activity of phenoxyethanol.

Also-called: Titanium Dioxide/Ci 77891;Ci 77891 | What-it-does: colorant | Irritancy: 0 | Comedogenicity: 0

Ci 77891 is the color code of titanium dioxide. It's a white pigment with great color consistency and dispersibility.

Also-called: Ci 77491/77492/77499 | What-it-does: colorant | Irritancy: 0 | Comedogenicity: 0

A bit of a sloppy ingredient name as it covers not one but three pigments: red, yellow and black iron oxide.

The trio is invaluable for "skin-colored" makeup products (think your foundation and pressed powder) as blending these three shades carefully can produce almost any shade of natural-looking flesh tones.

Also-called: Ci 77288 | What-it-does: colorant

An inorganic (as in no carbon in its molecule, it is Cr2O3) pigment that gives dull olive green shades. It is not permitted in lip products in the US.

Also-called: Blue 1;Ci 42090 | What-it-does: colorant

CI 42090 or Blue 1 is a super common synthetic colorant in beauty & food. Used alone, it adds a brilliant smurf-like blue color, combined with Tartrazine, it gives the fifty shades of green.

Swatches showcasing anastasia beverly hills magic touch concealer colors

Whether you have fair skin with cool undertones or deep skin with warm undertones, there is a shade in the Magic Touch concealer range that will suit you perfectly. Anastasia Beverly Hills understands that finding the right concealer shade can make a significant difference in one's makeup routine, which is why they have put so much effort into creating this extensive color range. In conclusion, the swatches showcasing the Anastasia Beverly Hills Magic Touch concealer colors reveal a wide range of options for everyone, regardless of their skin tone or undertone. With its smooth formula and buildable coverage, this concealer is a must-have for anyone looking to achieve a flawless complexion..

Reviews for "Get a Glimpse of the Magic Touch Concealer Swatches by Anastasia Beverly Hills"

1. Sarah - 1 out of 5 stars - I was really excited to try out the Anastasia Beverly Hills Magic Touch Concealer, but I was extremely disappointed with the swatches. The colors looked completely different on my skin tone, and the coverage was nowhere near as full as I was hoping for. I found that the concealer didn't blend well and ended up looking patchy on my face. I wouldn't recommend this product to anyone.
2. Mark - 2 out of 5 stars - The swatches for the Anastasia Beverly Hills Magic Touch Concealer were not accurate at all. I ordered a shade that looked perfect on the swatch, but it ended up being way too light for my skin tone. The texture of the concealer was also very thick and heavy, making it difficult to blend. Overall, I was not impressed with this product and wouldn't repurchase.
3. Emily - 1 out of 5 stars - The swatches for the Anastasia Beverly Hills Magic Touch Concealer were misleading. The colors appeared completely different once applied to my skin. Additionally, I found that the formula was too drying and emphasized my fine lines and wrinkles. The concealer also didn't provide enough coverage for my dark under-eye circles. Overall, I was disappointed with this product and would not recommend it to others.
4. Michael - 2 out of 5 stars - I was not impressed with the swatches of the Anastasia Beverly Hills Magic Touch Concealer. The colors looked vibrant and promising in the swatch, but once applied, they appeared dull and lacked pigmentation. The formula was also quite thick and cakey, making it difficult to achieve a natural look. I would suggest trying out other concealers before settling on this one.

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